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Company Overview

newScale is the leading provider of self-service, service catalog, and lifecycle management software for enterprise IT and private/hybrid cloud computing. With over 2 million users worldwide, newScale customers include more than twenty percent of the Fortune 50. More Global 2000 organizations and managed service providers use our Service Catalog solutions than all other competitors combined. In fact, every 1.2 seconds another user turns to a newScale self-service IT storefront to request and fulfill the services they need.

Our vision is to provide end-to-end solutions for the front office of IT — to effectively run IT as a business — complementing enterprise IT's traditional back office operational tools. Whether your goal is to provide a self-service IT storefront, drive infrastructure cost savings through automation, or adopt ITIL version 3 best practices, newScale can help transform your IT organization into a more efficient and cost-effective service provider.

Only newScale provides the fully integrated ability to define your portfolio of IT services, publish your Service Catalog to market IT's value, and make the catalog actionable and operational through
self-service and lifecycle management. From desktop to data center, the benefits of the newScale FrontOffice™ Suite are compelling:

  • 30% or more reduction in IT service delivery costs;
  • Tens-of-millions of dollars in savings by standardizing services;
  • End-user satisfaction scores that increase 10-20% in just months; and
  • Agility and cloud-like service delivery, with self-service to enable a private cloud.

Since its inception in November 1999, newScale has been recognized as the pioneer and innovator in the Service Catalog marketplace. In September 2000, newScale was the first organization to bring a commercially available Service Catalog solution to the market. Since then, newScale was the first to deliver several innovations including:

  • A self-service IT storefront for all IT services, across physical, virtual and cloud environments;
  • More than 1,000 service request templates pre-packaged as reusable Service Catalog content to speed deployment and drive standardization,
  • A service designer module that can be used by service owners rather than programmers to create and maintain services,
  • Role-based entitlement that configures the services available to each user based on their specific job function,
  • A common service model for business services, technical services, and service requests;
  • Integrated solutions for demand management and service lifecycle management;
  • And many others.

newScale is widely recognized as a thought leader in the IT management market, with contributions including the intellectual property for the new ITIL v3 Service Catalog training certification and the leadership of an industry consortium for open service definition standards. newScale executives Rodrigo Flores and Bill Fine are also the co-authors of the definitive Service Catalog book, "Defining IT Success through the Service Catalog."

newScale is a privately held company with top-tier investors including Chess Ventures, Crosslink Capital, Menlo Ventures, Montagu Newhall Associates, New Enterprise Associates (NEA), Parker Price Venture Capital, and Wasatch Cross Creek Capital.

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